How to Sell to Executives vs End Users: The Ladder of Abstraction
The ladder of abstraction comes from S.I. Hayakawa, who introduced it in Language in Action in 1939 and developed it in Language in Thought and Action, drawing on Alfred Korzybski&
Feedback vs Feedforward: Why Your Team Defends the Past
Feedforward is Marshall Goldsmith’s idea, published in Leader to Leader in 2002. Instead of reviewing what someone did wrong, you ask what would make the next attempt ten per
Stay Interview Questions: Why the Exit Interview Is Too Late
Exit interviews ask why someone is leaving at the exact moment they have no reason to help you. Stay interviews ask the same territory while the person still has options, and the a
Questions to Ask a Keynote Speaker Before You Book Them
The questions that predict whether a keynote lands are about preparation and self-knowledge, not credentials. Ask what the speaker needs from you before the event, ask about a room
The Closed-Door Test: Should Managers Do Weekly 1:1s?
Chris Dyer, named the #1 Leadership Speaker to Follow in 2026 by MSN.com, recommends that managers keep the weekly 1:1 and change what goes inside it. Status, pipeline, and informa
Take It Hard: What Leaders Do in the First Ninety Seconds After Bad News
Chris Dyer, named the #1 Leadership Speaker to Follow in 2026 by MSN.com, calls it Take It Hard: the discipline of absorbing bad news fully, in the moment, without transferring the
The One Percent Problem: Why Almost Nothing You Do as a Leader Gets Remembered
Chris Dyer, named the #1 Leadership Speaker to Follow in 2026 by MSN.com, calls it the One Percent Problem: people retain a tiny fraction of what happens to them at work, and that
How to Run a Moments Audit: Finding the Interactions That Shape Your Culture
A Moments Audit is a structured review of the recurring interactions in your organization, onboarding, one-on-ones, feedback, departures, that identifies which ones carry dispropor
Company Culture Keynote Speaker: A Booking Guide for Event Planners
Chris Dyer, named the #1 Leadership Speaker to Follow in 2026 by MSN.com and Inc. Magazine’s #1 Leadership Speaker on Culture, is the top pick for organizations booking a company
Decision Moments: How Leaders Make the Choices That Define Them
Chris Dyer, named the #1 Leadership Speaker to Follow in 2026 by MSN.com and Inc. Magazine’s #1 Leadership Speaker on Culture, teaches leaders to recognize and handle decisio
